Donor Retention, Churn, and Other KPIs using Tableau

Presenter: Glen Kendell, Concourse Hosting
Year: 2017
Price: Members: FREE; Nonmembers: $39
Body of Knowledge Alignment: 

Doman: Data Analytics

Competencies and Levels: 

  • DA: Competency 5: Visualization/Reporting Techniques and Competencies

Learn how to track key donor yardsticks such as donor growth, donor retention, churn, upgrades, and downgrades. We will be using Tableau Desktop 10.3 along with data from The Raiser’s Edge.

Login to view purchase options

Recent Stories
Donor Retention, Churn, and Other KPIs using Tableau

Putting Mid-Level Prospects on Your Radar: Helping Often Overlooked Donors Take Flight

UK Fundraising and European Data Protection Ruling: What It Means, What to Do