Organic Modeling: Why local ingredients and hand-preparation produce healthier prediction

Presenter: Joshua Birkholz & Alex Oftelie, Bentz Whaley Flessner
Year: 2011
Price: Members: FREE; Nonmembers: $39
Body of Knowledge Alignment:
Domain: Data Analytics
Competencies and Levels: 

  • Competency 1: Cross Industry Standard Process for Data Mining (CRISP-DM)
  • Competencies, Level I & Level II
  • Competency 2: Project Management, Level I & Level II
  • Competency 3: Data Manipulation Skills, Level I & Level II
  • Competency 4: Statistical Techniques and Competencies, Level I & Level II
  • Competency 6: Communication, Level I & Level II
  • Competency 9: Change Management/Strategic Thinking, Level I & Level II

Organic, locally-grown, made from scratch: these terms are no longer the domain of just your trendy local restaurant. Join “Data Chefs” Josh Birkholz and Alex Oftelie of Bentz Whaley Flessner as they discuss their strategies and techniques to provide analytics that provides a customized approach and deeper insights for your institution. Josh and Alex will share how the data you currently have is not only of high quality, but how with some experimentation and preparation, can produce models that are as effective as anything you can purchase. This session will review the benefits of a customized approach, strategies to find the distinguishing characteristics of your best donors, and how building these models with your own data can be a rewarding and successful sustainable effort.

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