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MISSION
Connections is the premier information resource for professionals in fundraising research, analytics and relationship management. Connections publishes timely and pertinent articles about research issues, methods and industry trends; offers thought-provoking opinion about emerging issues; serves as a platform for the exchange of information and ideas; and provides the knowledge required to succeed in today’s philanthropic environment.
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APRA gratefully acknowledges the continuing support of year-round Platinum Sponsor WealthEngine for its commitment to the educational needs of professionals in fundraising research.
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Summer 2010 Issue Available
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The Summer 2010 issue of Connections is now available for APRA members. Login now to view the current issue and the fully searchable Connections archives.
Not an APRA member? The current issue is available for $9.99 — visit the APRA Online Store to purchase.
Interested in joining APRA? Learn more about membership benefits and how to join today.
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From the Beginning
By Inez Bergquist & Kathleen Foley
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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Where were you on June 12, 1981? We know; some of you weren’t even born! Or, perhaps you were watching Sesame Street, sitting in a grade school or high school classroom, or working.
On that day, however, the first unofficial group meeting of Minnesota prospect researchers convened at Augsburg College in Minneapolis. Inez Bergquist, a prospect research assistant at the University of Minnesota at the time, hosted the group that called itself “Fund-Raising Researchers.” The seeds of APRA and the annual conference were planted. |
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Brain for a Buck: The Valute of Research Depends on How We Define It
By Jay Frost
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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Leading futurists confidently predict that artificial intelligence will surpass human intellect in just 22 years. The evidence is in the unrelenting ascent of processing capacity since the turn of the last century.
But as prospect researchers and fundraisers know well, capacity is not the same as propensity. Because something can happen doesn’t mean it will. Besides, powerful machines don’t always equate with results. |
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Celebrating Our First 20 Years
By Pamela Poland
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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| This year represents a special time for APRA. Looking back, the distance we traveled since APRA was founded in Minnesota 20 years ago is monumental. Through the years — thanks in no small part to the visionary leadership of past presidents, board members and countless dedicated volunteers — APRA expanded, evolved and matured. It concurrently raised the standards and visibility of the profession in the fundraising and philanthropic communities at large. |
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International Research: Where in the World Are We?
By Helen E. Brown
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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| Imagine that you’re peering over the edge of a well and you see only a tiny spot of light reflected in the bottom. The stone you drop takes several seconds before making a faint “plunk” in the water. For years, the well of international students in the United States was always near to overflowing, but it drained suddenly and significantly after Sept. 11, 2001. |
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Perspectives from the Front Lines: Fundraisers' Views of Prospect Research
By Pamela M. Patton
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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From our profession’s beginnings, prospect researchers have been trying to figure out how work relates to the front lines of fundraising.
Do we support our front-line colleagues’ efforts or are we considered to be equal partners, full-fledged team members? Do they rely on our ability to find accurate information or do they look to us for leadership in identifying and qualifying new prospects and strategizing for successful fundraising outcomes? |
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Letter From the President: The Future of APRA
By Elizabeth R. Crabtree
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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| This special year commemorating the 20th Anniversary of APRA’s Annual International Conference has beckoned us to reflect upon the past, present and future impact that research, information and relationship management professionals have on the nonprofit sector. As partners in fundraising, our profession is making a difference — helping organizations raise more money and increase the power of philanthropy all around the world. |
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The Next Big Thing in Research
By Barbara Fanning
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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Fasten your seat belts; advancement research in the future will be conducted at lightening-fast speed!
Clearly, this statement is not meant to be an all-encompassing, thought-provoking reflection on the future of the profession. However, in order to understand the trends and influences that may reshape the delivery of research services in the years ahead, it is beneficial to consider the past for context.
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Tools of the Trade(s)
By Laurie A. Porter
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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| While titling this article, I considered how a prospect researcher’s resources, or tools of the trade, might play in the day-to-day work of data gathering, analysis, and prospect profiling when those resources are defined as “open source intelligence.” |
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The Future of Philanthropy
By Elizabeth R. Crabtree
Issue: Vol. 18, No. 3: Fall 2007 -- Special Issue
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| It is befitting that as we welcome the advent of springtime we also celebrate several milestones in the evolution of APRA and our profession. As APRA continues to grow in membership and stature, we are responding with new plans and programs that will further enhance APRA’s role as a leading fundraising organization. |
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