Post-Campaign Reporting

Presenter: Joshua Birkholz, Bentz Whaley Flessner
Year: 2009
Body of Knowledge Alignment:
Domain: Data Analytics
Competencies and Levels:  

  • Competency 5: Visualization/Reporting Techniques and Competencies, Level I
  • Competency 6: Communication, Level II
  • Competency 8: Analytics and Campaign, Level II
  • Competency 9: Change Management/Strategic Thinking, Level II 

Your campaign just ended and the next one is around the corner — are you understanding what worked and what didn’t in a meaningful way? The presenter will provide a roadmap for post-campaign reporting. Come away with new ways of looking at data, finding opportunities for program improvement and preparing for the future by learning about the past.

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