A wizard leans over the railing of a rickety old tower, surveying the land for any sign of a wealthy traveler. Lightning flashes, illuminating a distant wayfarer. The wizard flies to his crystal ball, waves his hands and reveals the wealthy traveler’s secrets...
Since 2014 the prospect research team at the University of Chicago has been conducting in-depth interviews with industry professionals. Here, Aldred outlines the University's methodology, results and best practices for sharing information with prospect researchers.
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AASP and APRA volunteers have compiled the first set of prospect development best practices to guide you in developing your own organizational documents on topics like Building Gift Pyramid, Prospect Capacity Rating, and Prospect Management Policy and Procedures