DAS 10B: Was it worth it? Predictive Modeling Evaluation

Track: Data Analytics Symposium

Session Number: DAS 10B
Date: Thu, Jul 27th, 2017
Time: 3:00 PM - 3:45 PM

Description:

So you’ve built some models, purchased scores from a vendor, or basically stuck your neck out for integrating analytics into your fundraising program. Did it make a difference? How do you know if the models worked? How do show your colleagues and your boss it was worth the investment. Join Selina Griffin from the University of Oxford and Josh Birkholz from BWF as they present principles, techniques, and real-world examples of evaluating the impact of predictive modeling.
Sub-Categorization: Enterprise Track
Session Type: Breakout Session (45 minutes)

Primary Competency: DA:Competency 2: Project Management
Secondary Competency: DA:Competency 5: Visualization/Reporting Techniques and Competencies
Tertiary Competency: DA:Competency 3: Data Manipulation Skills
Intended Audience Level: Level I, Level II
Learning Objective #1: Attendees will be able to return to their own organization and determine if it is the right time to evaluate models.
Learning Objective #2: Attendees will be able to return to their own organization and determine the right way for their organization to evaluate the models.
Sub-Categorization: Enterprise Track
Session Type: Breakout Session (45 minutes)

Primary Competency: DA:Competency 2: Project Management
Secondary Competency: DA:Competency 5: Visualization/Reporting Techniques and Competencies
Tertiary Competency: DA:Competency 3: Data Manipulation Skills
Intended Audience Level: Level I, Level II
Learning Objective #1: Attendees will be able to return to their own organization and determine if it is the right time to evaluate models.
Learning Objective #2: Attendees will be able to return to their own organization and determine the right way for their organization to evaluate the models.