Heroes vs. Villains: Emerging Technology, New Data & it's Impact on Prospect Identification

Track: Vendor Sessions

Session Number: 2151
Date: Wed, Jul 31st, 2019
Time: 2:45 PM - 3:15 PM
Room: Grand Saguaro West

Description:

Today we have access to more information and new databases than ever before. We have better resources, improved technology and more industry knowledge. With this emerging technology and data we are found asking; what does that mean for prospect research and identification? There is more data to access through machine learning. We will review some of the new best practices based on these new changes in data points (social media, crowdfunding, political etc..). Those attending this session will discover what these new data sets look like and how they are influencing the changes in prospect identification, new matching logic and what are the pros and cons of this new technology. We will be discussing these new techniques and how you can apply them today.
Session Type: DAS

Primary Competency: CA:Competency 5: Prospect and Portfolio Management
Secondary Competency: DA:Competency 1: The Data Science Umbrella
Tertiary Competency: CA:Competency 3: Goal Management
Intended Audience Level: Level I, Level II
Recommended Prerequisites:
Learning Objective #1:
Learning Objective #2:
Shop Size: All Shop Sizes
Session Type: DAS

Primary Competency: CA:Competency 5: Prospect and Portfolio Management
Secondary Competency: DA:Competency 1: The Data Science Umbrella
Tertiary Competency: CA:Competency 3: Goal Management
Intended Audience Level: Level I, Level II
Recommended Prerequisites:
Learning Objective #1:
Learning Objective #2:
Shop Size: All Shop Sizes